How to Generate Sales Leads

Price: 800

 At the end of this course, you will be able to... 

  • Define lead generation goals and create customer personas

  • Build a working sales funnel and score sales leads

  • Write unique value propositions, website content, email content and landing page content

  • Use Calls to Action to generate leads through a website, landing page or email campaign

  • Perform keyword research and understand the major themes of search engine optimisation

  • Spot and correct major issues with on-page search engine optimisation

  • Create content that generates leads

  • Reduce the number of hours spent on creating content

  • Create landing pages that are campaign specific

  • Analyse and optimise landing pages for improved conversions

  • Generate leads through 7 major social networks

  • Understand email marketing and use an email marketing software provider to send targeted email campaigns

  • Analyse and optimise the performance of email marketing campaigns

  Who should take this course?   

  • This course is for newbies and intermediate marketers/business owners that want to generate sales leads through digital marketing

  • This course is probably not for you if you're looking for more advanced tactical digital marketing methods

  What will you need to know or do before starting the course? 

  • You will probably own a business or be responsible for generating sales sales (i.e. New business development or Marketing Department)

  • Or you maybe thinking about starting a business and would like to understand whats involved in generating sales leads

  What do you get for your investment? 

  • Over 10 hours of HD quality video presentations recorded by expert speaker, Lawrence Howlett

  • 60+ Page workbook that helps you implement each lesson on the course

  Most importantly - You get the opportunity to transform your business into a lead generating machine!  

  As a student of this course, you also get my professional advice and guidance. 

                                                                 I personally answer as many of the discussion forum questions as possible, usually within 2 working days. You also get access to thousands of other students who have been through this course and have fantastic ideas of their own too!

Course Includes

  • Digital Marketing Step By Step Course Introduction
  • Get yourself in the mindset of a lead generation machine!
  • Attract, capture and convert from your website